Santa Cruz
(831) 459-8450
Scotts Valley
(831) 438-6254
Capitola
(831) 479-1026

Make-up

bareMinerals
Too Faced
glo minerals
Blinc

Skin Care

dermalogica
Murad
Hempz
glo therapeutics
Amir
Burn Out

Hair Care

Redken
Joico
Pureology
American Crew
Enjoy
Nioxin
Paul Mitchell
Matrix
Moroccanoil
Abba
Alterna
ColorProof
Crome
Deva Curl
glo essentials
Sebastian
Schwarzkopf
Tigi
Kenra
Special Effects
Thermafuse
DermOrganics
Colure
Wella
Nioxin
J Beverly Hills
L'Anza
KMS
Original Sprout
AG
ISO
Manic Panic
Satin
Terax
Rusk
Malibu
It's A Ten
Aquage
Hayashi
Biosilk
Italy
And Many More...

Other

OPI
Gigi
Morgan Taylor
Color Club
Orly
EssiePro
Hair Extensions
Berins
Cricket

Services

Facials
Waxing
Hair Color
Hair Design
Up-Dos
Spray Tan Applications

*Any size. Selected brands only. While Supplies last. Discount applies to item of lesser or equal value. Cannot be combined with any other offers.


While supplies last. Capitola and Scotts Valley only.


Vita Liberata

LUXURY TAN

Award-winning Vita Liberata Spray Tanning
is now available at our Scotts Valley location.

Vita Liberta Spray Tan


VITA Liberata spray tan is an all-natural professional spray tan that applies quickly and easily. It uses certified organic botanicals such as aloe vera, raspberry, hydrolyzed silk and more. It has zero smell and dries on contact.

Call for an appointment with one of our
specially trained experts.
(831) 438-6254

Before your appointment: Client Prep


bareMinerals

Now available at our
Capitola and Scotts Valley locations!

  • We now carry the full line of bareMinerals products at our Capitola and Scotts Valley stores.

  • Our highly skilled staff can help you find just the right shades for you.

  • We know you love bareMinerals so much that we will honor ALL bareMinerals promotions!*

bareMinerals Makeup utilizes naturally derived minerals to give you exceptional long-lasting coverage, breathable lightweight wear, rich pigmentation with creamy blendability, and broad-spectrum UVA/UVB sun protection.

Come in today for your free consultation with one of our Beauty Experts and see just how original, natural and good you can be!

* Show us the promotion and we'll match it!

While supplies last.


Introducing

Salon Services
with Benefits!

Receive 20% OFF your entire product purchase on the same day of your service with any of our stylists and estheticians.


How to Select the Right Hairbrush

How to Select the Right Hairbrush

Dear Audrey,

I need to replace my hairbrush. How do I know which hairbrush is best for my hair?

There are so many choices of hairbrushes available—sometimes it’s tough to know which one to select for your hair type. There are several factors to consider: bristle type and placement, shape and cushioning.

Read more>>

 

 



Westside Beauty Supply is a locally owned business in Santa Cruz and San Luis Obispo Counties. With four convenient locations, Westside Beauty Supply fulfills all your beauty needs. Come see our large selection of:

  • Professional hair care products like Redken, Biolage, Pureology, Enjoy, Paul Mitchell, Matrix and Moroccan Oil

  • Hair color and color accessories from L'oreal, Satin, Clairol and Schwarzkopf

  • Professional skin care products like Dermalogica, Murad, and glo therapeutics

  • Make-up from glo minerals, Bare Escentuals, Too Faced and Youngblood Cosmetics

  • Nail colors and accessories from OPI, Color Club, Orly and Essie

  • Hair accessories and hair appliances

  • Professional Waxing products like Gigi and Berins, and more!


Westside Beauty Supply is also a full-service salon with professional stylists and estheticians. We offer free make-up consultations. Call for an appointment, we accommodate walk-ins when we can.

We pride ourselves on customer service. We have successfully served our customers for over 25 years, and hope to continue serving you. Thank you for shopping in our stores.

Sincerely,
Patrick Bingham

Back to top